Asian partners in China to finalize Legion Internet
signing ceremony journalists, , CBA exclusive rights to broadcast the video portal, and with Adidas formed a strategic partnership. Thus ,2005-2008, the Chinese sports delegation's interest in the Internet field Sohu has basically been won.
relationship is even more powerful in the relationship. kinds of extension, making the sport as a marketing vehicle business has other media do not have the characteristics and advantages.
He also said the scale of the Asian Games after the Olympic Games in China send a delegation to the General Games, in 2008 Before the Olympics, the Chinese Olympic Committee will organize a delegation to attend the 15th Asian Games and the 7th Asian Winter Games, to take this opportunity to fully exercise the 2008 Olympic Games team. These events will better promote Sohu's brand awareness and reputation increase.
State Sports General Administration of Sports Equipment Center Maji Long said, Sohu and packaging products in the enterprise, advertising and image advertising in the Asian Games in the Chinese sports delegation with partners and the Chinese sports delegation signs. In addition, cooperation with the Beijing Olympic Organizing Committee, Sohu also enjoy the use of since 14 January, the State Sports General Administration of Sports Equipment Center has seven well-known Asian companies signed a partnership sponsored by the Chinese sports delegation agreement to accept the award covers equipment, etiquette and equipment, cosmetics, beverages, dairy products , television and Internet content and other seven categories.
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